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MLM Network Marketing Training: Are you talking to the RIGHT people?

20 August 2010

Buckminster Fuller taught me that there are four types of people on what he called “Spaceship Earth” in terms of their relationship to ANY aspect of life & work; career, self-improvement, their health, classical music, golf, romance, cats & dogs, network marketing…). These are:

1. People who are sound asleep.
2. People who are just beginning to wake up.
3. People who have just recently awakened.
4. People who are wide awake.

MLM Network Marketing Training & Talking Point is:


You ONLY want to be talking to the right people

… whether consumers/customers, potential business partners, or team members & business-builders— and those three ARE each very different crew members of the spaceship.

Your primary “target” is: People who are wide awake (to whatever you’re offering).

Secondary target: The newly awakened.

Ignore groups 3 & 4.

Successful marketing— and “influence & persuasion” of any kind— always requires saying the right things to the right people, and doing so at the right time…

Putting the odds in favor of successful communication by speaking to the right people is a good & smart thing to do.
____________________

Thanks.
I appreciate you!

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2 Comments »

  • Alan Eames said:

    Dear John,

    I love this! One of my purposes with my blog is to find people who are awake.

    I am a fan of Buckminster Fuller, thanks for sharing this tidbit.

    All the best,

    Alan

    # 21 August 2010 at 1:11 am
  • John Milton Fogg (author) said:

    Thanks Alan. Glad it spoke to you (you are clearly awake <smile>).

    I appreciate you.

    # 21 August 2010 at 11:59 am

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